For an all-natural brain boost, skip the pills and hit the colors.
In the latest and most authoritative study on color's cognitive effects, test subjects given attention-demanding tasks did best when primed with the color red. Asked to be creative, they responded best to blue.
"Color enhances performance," said study co-author Juliet Zhu, a University of British Columbia psychologist.
LINKVia:
Wired
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